:root {
  --bg: #f4f1eb;
  --fg: #1a3a2a;
  --accent: #d4a84b;
  --muted: #8a8578;
  --surface: #ffffff;
  --border: #ddd9cf;
  --reel-bg: #1a3a2a;
  --reel-bar: #d4a84b;
}

* { box-sizing: border-box; margin: 0; padding: 0; }

body {
  background: var(--bg);
  color: var(--fg);
  font-family: 'DM Sans', sans-serif;
  font-size: 16px;
  line-height: 1.6;
  -webkit-font-smoothing: antialiased;
}

.nav {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding: 20px 48px;
  border-bottom: 1px solid var(--border);
}

.nav-brand {
  font-family: 'Syne', sans-serif;
  font-weight: 800;
  font-size: 20px;
  color: var(--fg);
  letter-spacing: -0.5px;
}

.nav-tagline {
  font-size: 13px;
  color: var(--muted);
  letter-spacing: 0.5px;
}

/* HERO */
.hero {
  padding: 80px 48px 64px;
  border-bottom: 1px solid var(--border);
}

.hero-inner {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
  max-width: 1200px;
  margin: 0 auto;
}

.hero-kicker {
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 16px;
}

.hero-headline {
  font-family: 'Syne', sans-serif;
  font-size: clamp(40px, 5vw, 68px);
  font-weight: 800;
  line-height: 1.05;
  color: var(--fg);
  margin-bottom: 24px;
  letter-spacing: -2px;
}

.hero-sub {
  font-size: 18px;
  color: var(--muted);
  line-height: 1.7;
  max-width: 480px;
}

.hero-visual {
  display: flex;
  flex-direction: column;
  gap: 16px;
  align-items: flex-end;
}

.reel-card {
  background: var(--reel-bg);
  border-radius: 12px;
  padding: 16px 20px;
  width: 260px;
  display: flex;
  align-items: center;
  gap: 14px;
  box-shadow: 0 8px 32px rgba(26,58,42,0.15);
}

.reel-label {
  font-family: 'Syne', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 1.5px;
  color: var(--accent);
  writing-mode: vertical-rl;
  text-orientation: mixed;
  transform: rotate(180deg);
  min-width: 14px;
}

.reel-bars {
  display: flex;
  flex-direction: column;
  gap: 5px;
  flex: 1;
}

.reel-bar {
  height: 6px;
  border-radius: 3px;
  background: var(--reel-bar);
  opacity: 0.9;
}

.reel-bar.bar-1 { width: 70%; }
.reel-bar.bar-2 { width: 90%; }
.reel-bar.bar-3 { width: 55%; }
.reel-bar.bar-4 { width: 85%; }
.reel-bar.bar-5 { width: 65%; }
.reel-bar.bar-6 { width: 80%; }
.reel-bar.bar-7 { width: 95%; }
.reel-bar.bar-8 { width: 60%; }
.reel-bar.bar-9 { width: 75%; }

.reel-play {
  width: 28px;
  height: 28px;
  border-radius: 50%;
  background: rgba(212,168,75,0.15);
  border: 1.5px solid var(--accent);
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.play-icon {
  width: 0;
  height: 0;
  border-left: 8px solid var(--accent);
  border-top: 5px solid transparent;
  border-bottom: 5px solid transparent;
  margin-left: 2px;
}

.reel-caption {
  font-size: 11px;
  color: rgba(255,255,255,0.5);
  font-style: italic;
  flex: 1;
}

/* PROOF STRIP */
.proof {
  background: var(--fg);
  padding: 48px;
}

.proof-inner {
  display: flex;
  align-items: center;
  justify-content: center;
  gap: 64px;
  max-width: 900px;
  margin: 0 auto;
}

.proof-stat {
  text-align: center;
}

.proof-num {
  display: block;
  font-family: 'Syne', sans-serif;
  font-size: 56px;
  font-weight: 800;
  color: var(--accent);
  line-height: 1;
  margin-bottom: 8px;
}

.proof-label {
  font-size: 13px;
  color: rgba(255,255,255,0.5);
  line-height: 1.5;
}

.proof-div {
  width: 1px;
  height: 60px;
  background: rgba(255,255,255,0.15);
}

/* FORMATS */
.formats {
  padding: 80px 48px;
  background: var(--surface);
}

.formats-header {
  max-width: 1200px;
  margin: 0 auto 56px;
}

.formats-header h2 {
  font-family: 'Syne', sans-serif;
  font-size: 36px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 12px;
  letter-spacing: -1px;
}

.formats-header p {
  font-size: 16px;
  color: var(--muted);
}

.formats-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
  max-width: 1200px;
  margin: 0 auto;
}

.format-card {
  padding: 32px;
  border: 1px solid var(--border);
  border-radius: 16px;
  background: var(--bg);
  transition: transform 0.2s;
}

.format-card:hover {
  transform: translateY(-4px);
}

.format-icon {
  margin-bottom: 20px;
}

.format-card h3 {
  font-family: 'Syne', sans-serif;
  font-size: 20px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 12px;
}

.format-card p {
  font-size: 15px;
  color: var(--muted);
  line-height: 1.6;
}

/* NICHES */
.niches {
  padding: 80px 48px;
  background: var(--bg);
}

.niches-header {
  max-width: 1200px;
  margin: 0 auto 56px;
}

.niches-header h2 {
  font-family: 'Syne', sans-serif;
  font-size: 36px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 12px;
  letter-spacing: -1px;
}

.niches-header p {
  font-size: 16px;
  color: var(--muted);
}

.niches-list {
  max-width: 720px;
  margin: 0 auto;
  display: flex;
  flex-direction: column;
  gap: 0;
}

.niche-row {
  display: flex;
  gap: 24px;
  padding: 28px 0;
  border-bottom: 1px solid var(--border);
  align-items: flex-start;
}

.niche-row:last-child {
  border-bottom: none;
}

.niche-icon {
  width: 44px;
  height: 44px;
  background: var(--surface);
  border: 1px solid var(--border);
  border-radius: 10px;
  display: flex;
  align-items: center;
  justify-content: center;
  flex-shrink: 0;
}

.niche-body h4 {
  font-family: 'Syne', sans-serif;
  font-size: 17px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 6px;
}

.niche-body p {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.6;
}

/* CLOSING */
.closing {
  padding: 96px 48px;
  background: var(--fg);
  text-align: center;
}

.closing-inner {
  max-width: 680px;
  margin: 0 auto;
}

.closing h2 {
  font-family: 'Syne', sans-serif;
  font-size: clamp(32px, 4vw, 52px);
  font-weight: 800;
  color: #fff;
  line-height: 1.1;
  margin-bottom: 28px;
  letter-spacing: -1.5px;
}

.closing p {
  font-size: 17px;
  color: rgba(255,255,255,0.55);
  line-height: 1.7;
  margin-bottom: 16px;
}

.closing-cta {
  font-family: 'Syne', sans-serif;
  font-size: 18px;
  font-weight: 600;
  color: var(--accent) !important;
  margin-top: 8px;
}

/* FOOTER */
.footer {
  padding: 32px 48px;
  border-top: 1px solid var(--border);
}

.footer-inner {
  display: flex;
  justify-content: space-between;
  align-items: center;
  max-width: 1200px;
  margin: 0 auto;
}

.footer-brand {
  font-family: 'Syne', sans-serif;
  font-weight: 800;
  font-size: 16px;
  color: var(--fg);
}

.footer-copy {
  font-size: 13px;
  color: var(--muted);
}

/* MOBILE */
@media (max-width: 768px) {
  .nav { padding: 16px 24px; }
  .hero { padding: 48px 24px 40px; }
  .hero-inner { grid-template-columns: 1fr; gap: 40px; }
  .hero-visual { align-items: flex-start; }
  .reel-card { width: 100%; }
  .proof { padding: 40px 24px; }
  .proof-inner { flex-direction: column; gap: 32px; }
  .proof-div { display: none; }
  .formats { padding: 56px 24px; }
  .formats-grid { grid-template-columns: 1fr; }
  .niches { padding: 56px 24px; }
  .closing { padding: 64px 24px; }
  .footer { padding: 24px; }
  .footer-inner { flex-direction: column; gap: 8px; align-items: flex-start; }
}

/* SHOWCASE PAGE */
.showcase-hero {
  padding: 64px 48px 48px;
  border-bottom: 1px solid var(--border);
}

.showcase-hero-inner {
  max-width: 1200px;
  margin: 0 auto;
}

.showcase-kicker {
  font-size: 12px;
  font-weight: 500;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 16px;
}

.showcase-headline {
  font-family: 'Syne', sans-serif;
  font-size: clamp(32px, 4vw, 56px);
  font-weight: 800;
  color: var(--fg);
  letter-spacing: -1.5px;
  line-height: 1.1;
  margin-bottom: 20px;
}

.showcase-sub {
  font-size: 18px;
  color: var(--muted);
  max-width: 580px;
  line-height: 1.7;
  margin-bottom: 40px;
}

.showcase-meta {
  display: flex;
  gap: 32px;
  flex-wrap: wrap;
}

.showcase-meta-item {
  display: flex;
  align-items: center;
  gap: 8px;
  font-size: 14px;
  color: var(--muted);
}

.showcase-meta-dot {
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--accent);
  flex-shrink: 0;
}

/* BEFORE / AFTER SECTION */
.compare-section {
  padding: 80px 48px;
  max-width: 1200px;
  margin: 0 auto;
}

.compare-header {
  text-align: center;
  margin-bottom: 56px;
}

.compare-header h2 {
  font-family: 'Syne', sans-serif;
  font-size: 28px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 12px;
  letter-spacing: -0.5px;
}

.compare-header p {
  font-size: 16px;
  color: var(--muted);
}

.compare-grid {
  display: grid;
  grid-template-columns: 1fr auto 1fr;
  gap: 0;
  align-items: start;
}

.compare-col {
  display: flex;
  flex-direction: column;
  gap: 0;
}

.compare-label {
  text-align: center;
  padding: 20px 0 24px;
}

.compare-label h3 {
  font-family: 'Syne', sans-serif;
  font-size: 14px;
  font-weight: 700;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--muted);
  margin-bottom: 4px;
}

.compare-label p {
  font-size: 13px;
  color: var(--muted);
  opacity: 0.7;
}

.compare-label.before h3 { color: var(--muted); }
.compare-label.after h3 { color: var(--accent); }

.compare-card {
  border: 1px solid var(--border);
  border-radius: 16px;
  overflow: hidden;
  background: var(--surface);
}

.compare-card.before { border-color: #e0ddd5; }

.compare-card-img {
  width: 100%;
  aspect-ratio: 9/16;
  object-fit: cover;
  display: block;
}

.compare-card-body {
  padding: 24px;
}

.compare-card-title {
  font-family: 'Syne', sans-serif;
  font-size: 16px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 8px;
}

.compare-card-text {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.6;
}

.before-text { color: #b0aba0; }
.after-text { color: var(--fg); }

.compare-arrow-col {
  display: flex;
  align-items: center;
  justify-content: center;
  padding: 0 24px;
  padding-top: 160px;
}

.compare-arrow {
  width: 40px;
  height: 40px;
  border-radius: 50%;
  border: 1.5px solid var(--border);
  display: flex;
  align-items: center;
  justify-content: center;
}

.compare-arrow svg {
  width: 16px;
  height: 16px;
  fill: none;
  stroke: var(--accent);
  stroke-width: 2;
  stroke-linecap: round;
  stroke-linejoin: round;
}

/* SAMPLE REELS GRID */
.reels-section {
  padding: 0 48px 96px;
  max-width: 1200px;
  margin: 0 auto;
}

.reels-header {
  text-align: center;
  margin-bottom: 48px;
}

.reels-header h2 {
  font-family: 'Syne', sans-serif;
  font-size: 28px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 12px;
  letter-spacing: -0.5px;
}

.reels-header p {
  font-size: 16px;
  color: var(--muted);
}

.reels-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
}

.reel-card-full {
  border: 1px solid var(--border);
  border-radius: 20px;
  overflow: hidden;
  background: var(--surface);
  transition: transform 0.2s, box-shadow 0.2s;
}

.reel-card-full:hover {
  transform: translateY(-6px);
  box-shadow: 0 16px 48px rgba(26,58,42,0.1);
}

.reel-card-img-wrap {
  position: relative;
  width: 100%;
  aspect-ratio: 9/16;
  overflow: hidden;
}

.reel-card-img-wrap img {
  width: 100%;
  height: 100%;
  object-fit: cover;
  display: block;
}

.reel-overlay {
  position: absolute;
  inset: 0;
  background: linear-gradient(to top, rgba(26,58,42,0.85) 0%, rgba(26,58,42,0.2) 50%, transparent 100%);
  display: flex;
  flex-direction: column;
  justify-content: flex-end;
  padding: 24px;
}

.reel-badge {
  position: absolute;
  top: 16px;
  left: 16px;
  background: var(--accent);
  color: var(--fg);
  font-family: 'Syne', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  padding: 6px 10px;
  border-radius: 6px;
}

.reel-play-large {
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  width: 56px;
  height: 56px;
  border-radius: 50%;
  background: rgba(255,255,255,0.15);
  border: 2px solid rgba(255,255,255,0.6);
  display: flex;
  align-items: center;
  justify-content: center;
  backdrop-filter: blur(4px);
  cursor: pointer;
}

.reel-play-large::after {
  content: '';
  display: block;
  width: 0;
  height: 0;
  border-left: 16px solid #fff;
  border-top: 10px solid transparent;
  border-bottom: 10px solid transparent;
  margin-left: 4px;
}

.reel-niche {
  font-size: 11px;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--accent);
  font-weight: 600;
  margin-bottom: 6px;
}

.reel-title {
  font-family: 'Syne', sans-serif;
  font-size: 17px;
  font-weight: 700;
  color: #fff;
  line-height: 1.3;
  margin-bottom: 6px;
}

.reel-desc {
  font-size: 13px;
  color: rgba(255,255,255,0.7);
  line-height: 1.5;
}

.reel-card-body {
  padding: 24px;
}

.reel-meta-row {
  display: flex;
  gap: 16px;
  margin-bottom: 16px;
}

.reel-meta-chip {
  font-size: 12px;
  color: var(--muted);
  display: flex;
  align-items: center;
  gap: 4px;
}

.reel-text-block {
  border-top: 1px solid var(--border);
  padding-top: 20px;
}

.reel-text-block h4 {
  font-family: 'Syne', sans-serif;
  font-size: 14px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 6px;
}

.reel-text-block p {
  font-size: 14px;
  color: var(--muted);
  line-height: 1.6;
}

.reel-tags {
  display: flex;
  flex-wrap: wrap;
  gap: 8px;
  margin-top: 12px;
}

.reel-tag {
  font-size: 11px;
  padding: 4px 10px;
  background: var(--bg);
  border: 1px solid var(--border);
  border-radius: 20px;
  color: var(--muted);
}

/* WHAT YOU GET BANNER */
.get-section {
  padding: 64px 48px;
  background: var(--surface);
  border-top: 1px solid var(--border);
}

.get-inner {
  max-width: 1200px;
  margin: 0 auto;
}

.get-header {
  text-align: center;
  margin-bottom: 48px;
}

.get-header h2 {
  font-family: 'Syne', sans-serif;
  font-size: 28px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 10px;
}

.get-header p {
  font-size: 16px;
  color: var(--muted);
}

.get-grid {
  display: grid;
  grid-template-columns: repeat(4, 1fr);
  gap: 24px;
}

.get-item {
  text-align: center;
  padding: 32px 20px;
  border: 1px solid var(--border);
  border-radius: 16px;
  background: var(--bg);
}

.get-item-icon {
  width: 48px;
  height: 48px;
  background: var(--fg);
  border-radius: 12px;
  display: flex;
  align-items: center;
  justify-content: center;
  margin: 0 auto 16px;
}

.get-item-icon svg {
  width: 24px;
  height: 24px;
  fill: none;
  stroke: var(--accent);
  stroke-width: 2;
  stroke-linecap: round;
  stroke-linejoin: round;
}

.get-item h4 {
  font-family: 'Syne', sans-serif;
  font-size: 15px;
  font-weight: 700;
  color: var(--fg);
  margin-bottom: 8px;
}

.get-item p {
  font-size: 13px;
  color: var(--muted);
  line-height: 1.5;
}

/* MOBILE */
@media (max-width: 768px) {
  .nav { padding: 16px 24px; }
  .hero { padding: 48px 24px 40px; }
  .hero-inner { grid-template-columns: 1fr; gap: 40px; }
  .hero-visual { align-items: flex-start; }
  .reel-card { width: 100%; }
  .proof { padding: 40px 24px; }
  .proof-inner { flex-direction: column; gap: 32px; }
  .proof-div { display: none; }
  .formats { padding: 56px 24px; }
  .formats-grid { grid-template-columns: 1fr; }
  .niches { padding: 56px 24px; }
  .closing { padding: 64px 24px; }
  .footer { padding: 24px; }
  .footer-inner { flex-direction: column; gap: 8px; align-items: flex-start; }

  .showcase-hero { padding: 48px 24px 40px; }
  .compare-section { padding: 48px 24px; }
  .compare-grid { grid-template-columns: 1fr; gap: 24px; }
  .compare-arrow-col { display: none; }
  .reels-section { padding: 0 24px 64px; }
  .reels-grid { grid-template-columns: 1fr; gap: 24px; }
  .get-section { padding: 48px 24px; }
  .get-grid { grid-template-columns: 1fr 1fr; gap: 16px; }
}

@media (max-width: 480px) {
  .nav-tagline { display: none; }
  .hero-headline { font-size: 36px; }
  .get-grid { grid-template-columns: 1fr; }
}